A salon website that fills the chair.
Clients choosing a salon or barber want to see your work, know what it costs, and book without calling. Your website should make that take a minute.
What clients look for.
Beauty and grooming clients decide visually and quickly, usually on a phone.
- Services and prices
- A clear menu with prices or starting prices. Clients rarely book blind.
- Your stylists and barbers
- Who works there, their specialties, and how to book with a specific person.
- Your work
- Photos of real cuts, color, and styles — the thing clients care about most.
- Booking
- A way to book online, at any hour, without phoning during a busy shift.
Where salon websites usually go wrong.
Instagram does the work the site should
Social media shows the work, but it's poor at answering prices, hours, and booking. Your site should do both, and link to your social profiles.
Price lists nobody updates
Out-of-date prices cause awkward conversations at checkout.
Booking hidden behind a link
If booking takes more than a tap or two from the homepage, clients drift to a competitor who makes it easy.
Staff pages that fall behind
Stylists who've moved on, still listed and still bookable.
Getting found, then getting chosen.
From browsing to booked.
Book now, everywhere
A persistent booking button on mobile.
Answer first-visit questions
Consultations for color, cancellation policy, parking, and what to expect.
Show the work near the booking
A few strong photos next to the booking button do more than a long gallery.
Being found nearby.
Most salon searches are 'near me' searches. Your Google Business Profile — photos, services, hours, and reviews — is often what decides whether someone taps through.
An active Google Business Profile
Current photos, accurate hours, and your service menu.
Reviews
Every client asked for a review, and every review answered.
Service pages for your specialties
Color, extensions, fades, bridal — whatever you want to be known for.
Where Xeaura fits.
- Web design Up to 6 custom pages — for example Home, Services & Prices, Our Team, Gallery, About, and Book.
- Website management Price changes, new stylists, and photo swaps handled as minor content requests every month.
- Xeaura Grow Google Business Profile optimization, review monitoring, and local SEO for a business people find nearby.
Running several locations? See how Xeaura works with franchise groups.
Questions salons & barbershops ask.
- Can clients book with a specific stylist?
- Yes, if your booking system supports it. We link to it or embed it, or set up booking with the Online Booking & Scheduling add-on.
- Can the site show our Instagram?
- We link to your social profiles. We can also feature your best work directly on the site, from the photos you send.
- How do price updates work?
- With Website Management, updated prices count as minor content requests — up to 2 a month, each about 30 minutes of work or less.
Let's build your salon's site.
Tell us about your salon or shop, your team, and how clients book. We'll follow up within one business day.